At best, sales and marketing teams are acquaintances. At worst, they’re enemies. Experify can help you create and develop efficient integrated marketing and sales teams and programs that drives sales and growth.
LEARN MOREDespite massive investments of management time and money, business strategy and innovation remains a frustrating pursuit in many companies. It doesn't have to be that way. We can help you get on track.
LEARN MORETake charge of the management of your customer relations in order to gain a better understanding of expectations and to offer customers a unique experience by putting them at the center of your strategies.
LEARN MOREBusiness owners typically have a vision for their business but no workable plan for sustaining and growing it. Most business owners are so involved running day-to-day operations, they don’t take time to develop workable strategies and plans for resolving these issues and getting “unstuck.” A business assessment is an objective look at your business designed to provide you with a clear picture of vital areas for your business. A business assessment does not take as much time as you may think. When done properly, the results can catapult your business to the next level.
Scenario planning is making assumptions on what the future is going to be and how your business environment will change overtime inlight of that future. More precisely, Scenario planning is identifying a specific set of uncertainties, different “realities” of what might happen in the future of your business. It sounds simple, and possibly not worth the trouble or specific effort, however, building this set of assumptions is probably the best thing you can ever do to help guide your organization in the long term.
Based on the business assessment and scenario planning a set of opportunities are developed. Opportunity discovery helps you move from your current business portfolio into new technology or market spaces. Opportunity discovery is a systematic innovation process that generates new ideas, combines them to form potential opportunities, and then identifies the most promising ones for analysis that establishes the basis for commercial development. We together define and priortize what to focus on.
The business risks of organizational transformation failure are high, yet the importance of advance preparation for an organizational change initiative is often neglected, and there is a widespread lack of understanding among business executives about what is required to achieve this. For any organizational transformation, it is therefore crucial to achieve the right balance in change management. Transformation consists of best practice management methods and the softer skills necessary for managing the people-related aspects of transformation.
Our ambition is to help you grow faster than than the market by providing you with the latest thinking, best practices and practical advice in business strategy, customer journey management and sales & marketing development leading to long lasting relationship with your customers.
Sven-Olof Husmark, Founder and CEO
Sven-Olof Husmark
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